Record Detail Back
The KISS Method of Digital Marketing
- Share to:
The Web has become an essential channel for marketing products, services and brands, and offering advice on how to succeed at digital marketing has grown in tandem into a thriving industry of its own. Individuals responsible for social media, digital marketing, PR, advertising, and content management can be overwhelmed trying to stay informed about, understand and implement a complex array of best practices recommended by dozens of advisors.
In this paper, author and social media expert, Jason Falls acknowledges the usefulness of understanding key concepts related to such issues as SEO, Facebook EdgeRank, and influencer outreach, but recommends that digital marketers avoid over-complicating their jobs. His advice to them is to simplify their activities by adopting the KISS (Keep It Simple & Smart) method, which cuts through the thicket of complex advice and employs only the most controllable, effective methods for getting consistently good results from online initiatives.
Jason Falls - Personal Name
NONE
Makerting
English
SEPTEMBER 2012
1-18
LOADING LIST...
LOADING LIST...