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Database Systems for Mangement
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Organizations capture and process data for a variety of reasons. Accounting data are used to
measure the financial health and vitality of the enterprise: It is useful to internal corporate management in
keeping track of how the firm is performing; it is useful to people outside the firm, such as investors
interested in the firm's stock and bankers to whom the firm has applied for a loan. Records on a host of
other organizational entities, including employees, inventories, customers, and suppliers, are required as
well.
One of the main uses of data relates to making decisions. A manager must decide, for example, on
the price of the firm's product or on how many units of the product to produce. An investor must decide
whether to invest in a firm; a banker must decide whether to make a loan. The Federal Reserve Board must
decide whether to increase or decrease interest rates, or hold them stable. In all of these cases, it is
desirable to have reliable information on which to base the decision. Information, and the data on which it is
based, are valuable organizational assets that warrant careful management.
James F. Courtney - Personal Name
David B. Paradice - Personal Name
Kristen L. Brewer - Personal Name
Julia C. Graham - Personal Name
David B. Paradice - Personal Name
Kristen L. Brewer - Personal Name
Julia C. Graham - Personal Name
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Database Systems for Mangement
Information Technology
English
2010
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