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Principles of Social Psychology
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I wrote this book to help students organize their thinking about social psychology at a conceptual level.
Five or ten years from now, I do not expect my students to remember the details of a study published in
2011, or even to remember most of the definitions in this book. I do hope, however, that they will
remember some basic ideas, for it is these principles that will allow them to critically analyze new
situations and really put their knowledge to use.
My text is therefore based on a critical thinking approach—its aim is to get students thinking actively and
conceptually—with more of a focus on the forest than on the trees. Although there are right and wrong
answers, the answers are not the only thing. What is perhaps even more important is how we get to those
answers—the thinking process itself. My efforts are successful when my students have that “aha” moment,
in which they find new ideas fitting snugly into the basic concepts of social psychology.
To help students better grasp the big picture of social psychology and to provide you with a theme that
you can use to organize your lectures, my text has a consistent pedagogy across the chapters
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Principles of Social Psychology
Psychology
English
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