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Web Content Management
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Content is stuff we create for a specific purpose: to publish it with the intention of it ultimately being consumed by other humans. Sure, it might be scooped up by another computer via an API and rearranged and published somewhere else, but eventually the information is going to make its way to a human somewhere. Our sales transaction has no such destiny. It was created as a backwards-looking record of a historial event. It will likely not be consumed by someone in the future, except in aggregate through reporting of some kind. It may be retrieved and reviewed, but only by necessity and likely on an exception basis. Our news article, by contrast, was created as a forward-looking item to be published in the future and consumed by humans, through whatever channel (perhaps more than one). It might be repurposed, abbreviated, rearranged, and reformatted, but the ultimate goal for it is to be consumed and evaluated by another human being. Our content has value in the future. It might be consumed for years (even centuries or millenia), and can continue providing value to the organization far into the future. Every time our article is read, or every time a new employee reads the payroll policy, there is a benefit imparted to the content creator. Content is an investment in the future, not a record of the past.
Deane Barker - Personal Name
First Edition
978-1-491-90812-9
NONE
Computer Science
English
2015
1-107
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