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Strategic Management Handbook
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Strategic management is not a clean, step by step process. It is not linear,
but a messy, iterative process that requires hard work and dedication
from most people in the organization to move it toward the future. It
represents a new focus for the organization; a focus on a compelling
vision of the future. This handbook is designed to help organizational
leaders take steps to begin a strategic management process.
This handbook has been organized in three main sections. Section I
provides guidance on the processes which comprise strategic management.
These are: pre-planning, strategic planning, deployment, implementation,
and measurement and evaluation. A model is presented in An
Introduction to Strategic Management and this model is repeated in each
chapter, highlighting the process being addressed.
The Keys to Success and Facts of Failure provide an overview of each
chapter. These Keys are determinants of successful strategic management
and while they apply to the entire system of strategic management, they
are best addressed in the chapter in which they are presented. Questions
following the Keys are those frequently asked of strategic planners. Their
answers are intended to help the reader understand who, what, when,
why, and how to be successful. The first Key in every chapter is Assign
roles and responsibilities, because roles and responsibilities change as
the organization moves through the various phases of strategic management
Denise Lindsey Wells - Personal Name
1st Edition
NONE
Strategic Management Handbook
Management
English
2009
1-173
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