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ACCELERATING BUSINESS TRANSFORMATION THROUGH IT INNOVATION
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In today’s data-driven business environment, it’s become achingly clear that no company will thrive without agility, speed and, perhaps most of all, innovation. Agility allows a company to change direction in response to shifting market conditions. Speed lets it change quickly. And innovation gives enterprises the ability to disrupt the industry by bringing new processes, products and services that improve their efficiency, bolster profit margins, turn existing buyers into evangelists and attract new, life-long customers. When they are combined, agility, speed and innovation gain power, often leading to phrases like “the next big thing” and “record profits.”
Today, emerging data technologies are lifting these qualities to new heights for industry segment leaders and challengers, and the importance of embracing these advances is rising in the minds of many business leaders around the globe. Business leaders overwhelmingly see the strategic importance of technology as growing, but many fewer are satisfied with the rate of technology innovation. Almost 70 percent of global business managers surveyed by the BPI Network for this report believe technology has become “far more important” in the past five years. Yet less than half rate the level of innovation in their companies as good or very high. Only two in five think their IT groups do a good job at helping them become more strategic, responsive or valued as a business partner.
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ACCELERATING BUSINESS TRANSFORMATION THROUGH IT INNOVATION
Business Policy and Strategy
English
2015
1-42
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