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Key Considerations in Selecting a User Management Platform Solution


The rise of the social consumer creates tremendous opportunities for organizations to develop deeper relationships with their customers in support of their business objectives. Whether your goals are to acquire new users, increase on-site engagement, or collect and leverage customer insights (or all of • What are your business objectives? • What are you trying to achieve on your site? • How will you measure success? • What other online technologies need to be considered and integrated?
the above), a comprehensive user management platform solution will play a critical role.
Start your needs analysis by determining your business objectives and how you will measure success.

Janrain Inc. - Organizational Body
NONE
Information Technology
English
2012
1-6
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