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Ambidexterity and the Concept of Fit in Strategic Management – Which Better Predicts Success?
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We introduce a strategic management perspective into the ambidexterity discussion
and show that ambidexterity is a much better predictor of organizational performance
than traditional strategic management concepts, specifically the concept of fit. Our
main contribution lies in the combination of ambidexterity- and strategic management
research where we highlight commonalities as well as differences and show that the
two research streams lead to opposing findings. While ambidexterity claims that
organizations need to build up capabilities for both exploitative and explorative
behavior to be successful, strategic management literature, and especially the
concept of fit, rather argues that organizations should focus themselves. Only if they
manage to create a fit between their strategic orientation and an aligned behavior will
they outperform their competitionWe address this contradiction with our study and
show that the explanatory power of the concept of fit on organizational performance
has diminished. Rather, organizations are successful if they show exploitative as well
as explorative behavior. Thus we lay the ground for further research that combines
ambidexterity and strategic management.
1864-4562
NONE
Ambidexterity and the Concept of Fit in Strategic Management – Which Better Predicts Success?
Management
English
2010
1-46
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