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The On-Line Encyclopaedia of Strategic Management: Notes & Concepts
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The majority of the entries are written as closely as possible to the original perspectives of the influential writers and researchers who are associated with them. While all the important strategy and strategic management concepts are here, the primary aim in making these notes is to include (sometimes at length) ideas which are generally downplayed or neglected in the mainstream strategic management textbooks. This especially applies to strategy implementation and execution - the translation of longer-term strategy into short-term action: so, for example, there are extended entries on the balanced scorecard, hoshin kanri, TQM, and cross-functional management. It is recognised that the encyclopaedia contains much that is controversial. Indeed, many of the views offered here contradict each other.
However, seminal and classic texts, that is those which are referred to by large numbers of other writers, often have a long life. If you want to know what these say, then always go to the original source, and don’t depend too much on second-hand accounts given by other authors since these can often be misleading. Be clear about where you think ideas come from and be conscious of the context and the complexity that produced them. Consider pros and cons, and how a particular theory and a particular issue might be appropriate for a particular instance of practice. In so doing, always disentangle your views and your ideas from those of others
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The On-Line Encyclopaedia of Strategic Management: Notes & Concepts
Management
English
2010
1-16
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