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STRATEGIC MANAGEMENT: Problem structuring methods
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This paper studies how soft Operational Research methods can be
addressed at strategic management tasks. Applying these methodologies to strategic
decisions in an organisation helps giving a broader view of the problematic situation is
being faced, considering not only the company itself but also its environment. When
managers deal with decision-making situations, they often find many different aspects
to be taken into account. Multimethodology, that is, using more than one method, is a
useful tool when working with these different aspects because each method focuses on
some special conditions of the problem. So, combining several approaches gives a more
accurate view, and therefore a better solution.
Marta Arquero Badal - Personal Name
NONE
STRATEGIC MANAGEMENT: Problem structuring methods
Management
English
2006
1-123
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